1931-38 Modern Publicity 1931; Modern Publicity the Annual of "Art and Industry"

Description

Colour Plates, First Edition, Illustrated, Original Binding, Publishers' Original Binding

The first edition. In the original paper wraps. Two copies of the Modern Publicity annual, showcasing different advertisements, graphic design and company branding used throughout that year. Edited by F. A. Mercer and W. Grant. Comprising of: 'Modern Publicity 1931', with eight advertisements to the front of the book, a colour frontispiece and numerous illustrations throughout. This work not only looks at graphic design in England, but world wide, including countries such as Germany, Russia, South America and Japan. 'Modern Publicity 1937-38', complete with the half title page, eleven full-page colour plates and eighteen pages of advertisements to the rear of the book. Collated complete. With additional illustrations throughout. The rear panel is loose.